Biography Channel (BIO)
Owned by / Company:
AETN All Asia Networks (AAA Networks) is a joint venture between A+E Television Networks and ASTRO All Asia Entertainment Networks. AAA Networks builds and operates branded channels and services, including on air, online, on VOD and on mobile across Southeast Asia, Hong Kong, Macau and Taiwan. Currently, HISTORY™, The Biography Channel, Crime & Investigation Network and HISTORY™ HD are distributed around the region.
The Biography Channel (BIO) features real stories about real people and their real lives up close and personal, always unfiltered.
The Biography Channel (BIO) features real stories about real people and their real lives up close and personal, always unfiltered. BIO is the home to the Emmy-Award winning Biography® series profiling personalities from Hollywood stars to historical figures, world leaders, business tycoons, artists, monarchs, musicians and athletes. BIO also offers real-life series, a compelling genre that takes viewers into the chaotic and offbeat lives of some truly unique and compelling characters and offers an exclusive window into the lives of ordinary people with extraordinary stories. Real people, real lives, real life stories, only on BIO.
Mass audience interested in factual entertainment
The Biography Channel (BIO): Southeast Asia and Malaysia feeds. Fully subtitled in Chinese and Bahasa Malaysia
Channel distribution in Asia:
BIO is available in Brunei, Cambodia, Hong Kong, Indonesia, Malaysia, Macau, Mongolia, Myanmar, Philippines, Papua New Guinea, Singapore, Taiwan and Thailand.
Multiple deals in Singapore, Malaysia and the Philippines. Broadcasting channels on mobile or online, together with VOD deals are “very much a growing part of our business”.
AETN All Asia Networks is heavily committed to local productions across all three channel brands. In cooperation with Singapore’s Media Development Authority (MDA), the company has produced two seasons of Partners in Crime and the new series, Bandit Revolution, for Crime & Investigation Network with Singapore-based production companies, Very! and Third Floor Pictures, respectively; and two seasons of Hidden Cities with Beach House Pictures for HISTORY™. AAAN has also made Biography series, including the Tycoons of Asia series featuring Ho Kwon Ping (Banyan Tree Hotels), Tony Fernandes (Air Asia) and Hari Harilela (Harilela Hotels).
AAAN has the capability of fulfilling 10 minutes per hour for potential advertisers. Since starting an in-house sales team in early 2011, the company has increased advertiser count by over 400%. “There has been more business in the past four months than there has been in the previous four years,” says Charles Less, Head of Advertising Sales.
Buys ratings for the markets its is in as well as PAX and ad hoc studies
Measat-3A. Play out from Astro in Kuala Lumpur
19 December 2012